Marketing Strategy and Communication for Digital Age

WE ARE A COMMUNICATION AGENCY

Terentino combines strategic thinking and creativity with the latest trends in technology and digital marketing we bring consumers and customers a multidimensional brand experience.

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WE ARE SET UP FOR PROGRESSIVE CLIENTS

We have native ability to challenge conventional thinking and we are working hard to deliver best in class strategic, brand and communication development.

TERENTINO IS DESIGNED FOR THE FUTURE OF MARKETING

It brings together a set of skills that includes creative, strategic planning, art direction, copywriting, research, measurement and facilitation which will help you develop a campaign for the modern communication age.

Meet the Crew

WHAT TERENTINO VALUES MOST

COLABORATION

We believe in collaboration. So we put our egos away and get to work. Team-work. In this way the final product is greater than the sum of its parts.

CONNECTIVITY

No great thing has ever been done by just one person. We make individuals collaborate by doing what they do best in their area of expertise: creatives, strategists, video producers, copywriters, digital gurus, trend setters etc.

FLEXIBLE DISCIPLINE

We are diciplined but flexible. We have the discipline and rigor of an advertising agency but the mindset and flexibility of a studio which enable us to deliver a robust output at a low cost.

EXTRA MILE

We always try to provide more value to client than he expects. From client service to final output, out client satisfaction is at the core of everything we do.

OUR SPECIAL SERVICES

Develop ideas and strategy.

Produce the materials that bring these ideas to life across multiple channels.

Discover insights that inspire action and help make better informed decisions from consumer, customer and shopper understanding.

MORE ABOUT STRATEGY

WHAT WE DO

We help clients identify where to look for opportunities, set goals and make the strategic choices need to win. We develop the key components needed for a clear and succesful brand strategy.

OUTPUTS

Consumer Portrait
Communication Mapping
Brand Positioning
Portfolio Architecture
Packaging Strategy
Creative Platform
Online Strategy
Content strategy

MORE ABOUT PLANNING

WHAT WE DO

Working together with client stakeholders we facilitate writing a brilliant activation plan that sets the ground for winning in the market. We assemble a dream team of talented people, design and facilitate the process, write the agenda for the workshops.

OUTPUTS

Activity Development
Activity Plan
Idea Generation Workshops

MORE ABOUT EXPERIENCE

WHAT WE DO

We design and produce the fuel that keeps the brand alive and kicking: print, digital, TV, sponsorhips and point of purchase.

OUTPUTS

Logo Design
Brand ID
Pack design
POSM design
Visuals and graphics
Video and photo

MORE ABOUT ENGAGEMENT

WHAT WE DO

We handle management and targeting of digital PAID media, make the best of OWNED digital assets and work hard to EARN genuine engagement with the consumer.

OUTPUTS

Facebook and Google ads
Website development
Facebook pages
SEO
Video Marketing
Social Media

MORE ABOUT INVESTIGATION

WHAT WE DO

Collaborating with our friends and research experts from Mappers we use latest technology and apply our unique approach to research to discover insights into brands’, consumers, customers or shoppers experiences.

OUTPUTS

Brand Experience
Product testing
Pack testing
Usage and purchasing behavior
Market Mapping
Brand Tracking

OUR FRAMEWORK AND UNIQUE APPROACH

It’s a simple 4 step process that brings an idea to life. Our unique approach to each step is what makes the idea work with consumer and customer and the client happy.

Upload

We listen well and take in the brief. We ask questions and try to understand.

Search

We study the materials do our own research. We develop insights and write a strategy.

Create

We develop ideas and create concepts that brings them to life. We take feedback and align.

Go Live

We execute the ideas and launch to market. Than adapt and optimise based on results.

OUR CREATIVE PROCESS

We have designed a process to facilitate an effective communication between client and agency from briefing to launch. It employs enough rigor to support a well documented output but has the flexibility to allow creative ideas to manifest fully.

OUR APPROACH TO RESEARCH

Traditional qualitative development and testing research is prone to produce average results. It either kills an idea too early, identifies issues after significant $$$ are spent on production or discovers low performance too late after launch.

OUR APPROACH TO CONTENT

In todays world a brand cannot survive and thrive solely on a couple of pieces of advertising distributed in TV, OOH, print and radio. These are just a few pieces of the idea. In order to create a full brand experience you need to have several pieces of content across multiple channels that together complete the brand story.

ENGAGE

We are always very glad to hear from you! If you are interested in our service, you want to join us or becoming a partner, feel free to get in touch any time.

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